Kimochis® - (KEY.MO.CHEE) which means “feeling” in Japanese - are plush, educational toys designed to help kids identify, understand and manage their feelings in a fun, comfortable way.

For the different social and emotional challenges our children face at school, at home, among friends or on their own, these multi award-winning educational toys are designed to get children talking, promoting strong parent-child, teacher-child and child to child connections. Kimochis® encourage kids to express themselves as they learn about appropriate feelings-driven behaviours and how to manage the feelings Kimochis® teach, whether that be mad, sad, left out, brave, uncomfortable, jealous, frustrated, silly and beyond.

With today’s educational focus on building emotional intelligence, self esteem and resilience in our kids, Kimochis® with their social and emotional educational value are warming the hearts and minds of toddlers to tweens in early learning centres, kindergartens and primary schools, homes and hospitals across the world.

As a unique educational toy, building life skills in the play therapy, special edu, social emotional and 'toys for learning' arenas, the seven adored Kimochis® characters, including Cloud™, Bug, Huggtopus™, Cat, Lovey Dove™, Bella Rose and Clover, their tactile Kimochis® ‘feelings’ pillows and exciting new picture book series help children identify, express and communicate their feelings, one feeling at a time. Loved in each unique Kimochis® character is a personality of strengths and challenges for children to relate to, recognise and celebrate.

Kimochis® WINNER MOST INNOVATIVE TOY 2011 AND BEST EDUCATIONAL TOY 2010.